Amidst the pandemic, the Italian Trade Commission - ITA Houston office and FederUnacoma, the Italian Agricultural Machinery Manufacturers Federation, launched DEMO DAYS, a series of free digital events open to machinery buyers and dealers attending the World Ag Expo. DEMO DAYS involved more than 40 Italian agricultural technology providers during the course of three consecutive Tuesdays in April 2021. Each DEMO DAY consisted of an educational session and dedicated product demonstrations specifically created by Italian manufacturers for North American end users. DEMO DAYS was one of the

Throughout April 2021, the Italian Trade Commission - ITA has launched the Italia Demo Days, a series of free digital events open to all attendees of the World Ag Expo Digital Platform. Each Demo Day featured an educational session with Lessiter Media experts and U.S. market dedicated product video demonstrations specifically created by 41 Italian manufacturers. The educational session covered topics such as hay and forage equipment, specialty crop equipment, and vegetable cropping machinery. The Italia Demo Days jointly attracted over 2,000 viewers/attendees. If you missed any of Italia Demo

With over 1,500 exhibitors, tens of thousands of visitors from 63 countries and 180 thousand square meter of floor space the World AG EXPO, in Tulare, California is the largest, annual agricultural trade show in the US. Machines Italia, the Italian Trade Commission - ITA’s Houston office and FEDERUNACOMA, the Italian Agricultural Machinery Manufacturers Federation, brought 11 top Italian companies to the 2019 edition of the event which took place from February 12 to 14. The Italians exhibited in an Italian pavilion (600 sq. mt, North Exhibits - Stand T46-T48): Ama Group, Annovi Reverberi