Desire for change and progress is in the air at Xylexpo: after the decision to bring the exhibition timeframe to four days (from Tuesday 26 to Friday 29 May 2020), a new logo has been launched officially, twenty years after the rebranding from Interbimall to Xylexpo and the introduction of the logo that has characterized the international exhibition until the latest edition in 2018.

So, as of 2020, a new age is opening with a visual symbol that represents the mission of the event, i.e. tools to process wood and wood-based materials, while adding a modern, contemporary, clean and linear style.

“We decided to “clean up” the old log and create an easy-to-read, stronger image that represents our identity: a practical, modern event where exhibitors and visitors can recognize each other immediately and easily, staying focused on their business, namely the demand and supply of innovation”, said the exhibition manager Dario Corbetta.